Do prospective customers know who you are?
Anouschka Schutte, the Netherlands
This is a short presentation about how to get your name out there, how to use social media for free advertising and how to make sure you attract the right customers. Most entrepreneurs focus only on ‘how to get more or better clients’. But before you can get those goals, you need to get your marketing right. The presentation will focus on the use of the big four in social media – IG, FB, LI and Twitter – as well as the best way to get your website to work for you.
About the presenter
As a freelance translator, Anouschka Schutte has more than 24 years of experience in many different fields. Over the years, she has developed into a high-level specialized translator, as well as an editor, proofreader, educator and mentor. She also teaches entrepreneurial skills to translators, and is the administrator of a Facebook community for professional translators (Vertalerskoffiehoek), a member of the Field Committee of the Translation Academy in Maastricht, and a member of the Board of Directors for the Dutch Translating and Interpreting Conference